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This blog is dedicated to product design issues.

I hope this online collection of notes would prove valuable not only to me but to all students and colleagues looking to develop innovating and interesting products. This site focuses on product design, conceptual design, interaction design, interface design, and failure analysis.

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Posts Tagged ‘ p-prim ’

Re “A New Name for High-Fructose Corn Syrup”

October 27, 2010

Parker-Pope, T., (2010). “A New Name for High-Fructose Corn Syrup.” New York Times Online. Visited on October 3, 2010: http://well.blogs.nytimes.com/2010/09/14/a-new-name-for-high-fructose-corn-syrup/ As this article describes, corn syrup producers in the United States have begun to push for a re-naming of their products. While it may sound innocuous, this is in fact a major change in the way that High-Fructose...
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Re “Forget What You Know About Good Study Habits”

By
October 27, 2010

Carey, B. (2010). “Forget What You Know About Good Study Habits.” New York Times Online. Retrieved on 26 October, 2010: http://www.nytimes.com/2010/09/07/health/views/07mind.html The main topic of this article is to dispel a few beliefs about effective study habits. According to this article, research has clearly demonstrated that we don’t have credible evidence for the utility...
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On “Keeping Kids Safe From the Wrong Dangers” by Belkin

October 21, 2010

Belkin, L. (2010). “Keeping Kids Safe From the Wrong Dangers” New York Times Online. Retrieved on October 6, 2010: http://www.nytimes.com/2010/09/19/weekinreview/19belkin.html?_r=1 Summary: Belkin puts the spotlight on the somewhat irrational behaviors of parents when it comes to protecting their children. With the best of intentions, they worry about kidnapping, school snipers, terrorist, dangerous strangers and...
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What is a p-prim?

October 15, 2010
What is a p-prim?

I’ve been using the p-prim ever since I’ve learned of them, back in my graduate school days at UC Berkeley. P-prims stand for phenomenological primitives and were “invented” by Andrea diSeesa, a UC Berkeley professor in the School of Education who also happens to be a physicist (diSessa, 1983). Visit his Wikipedia page and...
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Grabbity and Other Folksy Wisdom

September 22, 2010
Grabbity and Other Folksy Wisdom

We spend our lives engaged in problem solving: When should I leave the house to get to work on time? What can I make for dinner given the stuff in my refrigerator? How much work do I need to get done today in order to leave a bit earlier tomorrow? What’s the best driving...
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Metacognition Failure: If I find it easy, it must not be important

September 5, 2010
Metacognition Failure: If I find it easy, it must not be important

Making something easy to understand is extremely difficult. A good designer knows this, knows how hard one has to work to make something comprehensible and easy to use. Unfortunately, users and consumers of products (including education) tend not to get it. We live in society ruled by “More is Better” p-prim: more stuff is...
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Male Paternal Bonds

July 2, 2010

Angier, N., (2010). “Paternal Bonds, Special and Strange.” Nytimes.com. Retrieved on 20 June 2010: http://www.nytimes.com/2010/06/15/science/15fath.html?_r=1 An article written by, Natalie Angier in the New York Times, Paternal Bonds, Special and Strange, begins by stating how men are proudly proclaiming the number of children they have to other men. Comparisons are made between humans and...
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Pipsqueak Articles

Cultural Differences or Child Abuse

Cultural Differences or Child Abuse

We view the world through our own personal and cultural filter. We can’t help but do that. But put us in another cultural frame...
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Ambiguity of Natural Language and Computer Language Interpretation

Bad Cop Good Cop Language Abmiguity

In his book “The Stuff of Thought: Language as a Window into Human Nature”, Steven Pinker gave the following defense of language ambiguity: Imagine...
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Press Release: World’s Tech Elite Named to Interaction-Design.org Board

Press Release: World’s Tech Elite Named to Interaction-Design.org Board

Today the Interaction Design Foundation, the IDF, has announced its new executive board. The executive board includes Don Norman; Bill Buxton, Principal Researcher at...
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Task Analysis and Product Design

Task Analysis and Product Design

Imagine your were given an assignment to develop a product that could help people eat healthy. How would you go about creating such a...
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Going Potty…or iPotty!

Going Potty…or iPotty!

An iPotty App for kids learning to use a toilet: And here’s a bit for an older audience: Would it have worked if the...
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Musings on Failure in School

Musings on Failure in School

The Math Obstacle In the past few years, reports came out showing strong correlation between failing Algebra and graduation rates — if a kid...
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25 Awesome Quotes, 11 Ways, 10 Hateful Things, 8 Steps, 7 Reflections, 5 Hard Facts, 3 Reasons Why, 2 Questions, and 1 Mistake

5 second test

The latest in the professional social media writing is the creation of lists. Sing it with me: 25 Awesome Quotes 11 Secrets & 11...
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Kurisumasu ni wa kentakkii!

Kurisumasu ni wa kentakkii!

Who would have thought that our KFC fried chicken would be an object of desire in Japan? But perhaps all it takes is some...
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UCLA Law Forum: Discuss International Criminal Law

UCLA Human Rights and International Criminal Law Forum Logo

UCLA School of Law and International Criminal Court's Office of the Prosecutor partnered together to create UCLA Law Forum—a place to discuss international law issues. My company, Pipsqueak Productions, designed and developed the site. Please join the debate! UCLALawForum.com.

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Tim and Nick Werby with DRIPS Prototypes

DRIPS project — stands for Deep Root Irrigation and Precipitation System — is a simple device that collects atmospheric water and delivers it to the roots of plants below the evaporation layer. My sons, Tim and Nick Werby, designed and developed the idea and the site. DRIPSproject.

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Cost of Chicken Project is a crowdmapping project that tracks the true costs of food around the world. Most data points are contributed by kids. My sons, Tim and Nick Werby, designed and developed the idea and the site. Please visit their site and contribute the data points from your area. Cost of Chicken.