Welcome to Interfaces.com

This blog is dedicated to product design issues.

I hope this online collection of notes would prove valuable not only to me but to all students and colleagues looking to develop innovating and interesting products. This site focuses on product design, conceptual design, interaction design, interface design, and failure analysis.

Member Login

Lost your password?

Not a member yet? Sign Up!

Olga

Olga Werby, Ed.D., has a Doctorate from U.C. Berkeley with a focus on designing online learning experiences. She has a Master’s degree from U.C. Berkeley in Education of Math, Science, and Technology. She has been creating computer-based projects since 1981 with organizations such as NASA (where she worked on the Pioneer Venus project), Addison-Wesley, and the Princeton Review. She conceived, designed, and illustrated the award-winning “Field Trips” series of programs distributed by Sunburst Communications. Olga has a B.A. degree in Mathematics and Astrophysics from Columbia University. Olga currently teaches interaction design and cognitive theory at the American University in Paris and the University of California at Berkeley Extension Program. She was part of the faculty of San Francisco State University’s Multimedia Studies Program, the Bay Area Video Coalition, and the campus of Apple Computers. Olga is a member of the Association for the Advancement of Computing in Education. She also holds a California teaching credential and is part of the San Francisco Unified School District where she often tests science-related curriculum materials in public elementary and middle schools.

Web Site: http://www.pipsqueak.com


Science vs. Media: Degree of Public Involvement

September 8, 2010
Science vs. Media: Degree of Public Involvement

Recently, there has been an explosion of public discourse (fueled by the media) on wether we should do away with tenure in our institutions of higher learning. The basic argument boils down to “tenured teachers can do as they please due to job security and education suffers as the result.” Tenured professors, we are...
Read More »

Metacognition Failure: If I find it easy, it must not be important

September 5, 2010
Metacognition Failure: If I find it easy, it must not be important

Making something easy to understand is extremely difficult. A good designer knows this, knows how hard one has to work to make something comprehensible and easy to use. Unfortunately, users and consumers of products (including education) tend not to get it. We live in society ruled by “More is Better” p-prim: more stuff is...
Read More »

Great Design = Technique + Ideation

August 26, 2010
Great Design = Technique + Ideation

How do we get great design? Most of us can recognize it, but creating it is another matter. I spend a lot of time thinking about product design: How can Apple come up with product after product that’s beloved by their users? Why does Microsoft have difficulty achieving the same? I think the key...
Read More »

We’re Only as Happy as Our Unhappiest Child

August 23, 2010

Recession is an interesting prism by which to examine our modern society. The scarcity of jobs a century ago, led to an abolishment of child labor, an extension of the educational system to accommodate these out-of-work children, and a development of new laws to serve them. Most importantly, dire economic conditions were the direct...
Read More »

Jury & Group Dynamics

August 20, 2010
Jury & Group Dynamics

Once a person publicly states his/her feelings, moving them from that position is very difficult.
Read More »

Categorization & Context

August 18, 2010
Categorization & Context

What is art? Do the objects in the images above form a category of “sculpture”? In Kindergarten, young students are taught a game: every kid brings an object to class; each student is asked to create two piles—the “in” group and “out” group—based on his/her own imagined set of rules; the other children guess...
Read More »

Space-Time Changes in Cultural Variables

August 10, 2010

Some designs are timeless, some are dated. TV shows, movies, books, and even Web sites change as both technologies driving the medium change and as our sensibilities as consumers alter in time. Cultural shock is easy to spot as we move globe trot, searching for new experiences. But cultural shock is just as easy...
Read More »

Pipsqueak Articles

Memory and the Brain — Videos from Scientific American

Scientific American did a nice little video demonstrating where in the brain information is processed and remembered. And here’s one that explains perception and...
Read More »

Special Preview: Activity Theory

Special Preview: Activity Theory

Once again, we get an early preview of the next chapter of Interaction-Design.org textbook: Activity Theory. The author of the chapter, Victor Kaptelinin, did...
Read More »

Information in the Age of ICT: the Guardian Newspaper 3 Little Pigs Ad

The 2012 Guardian newspaper ad really captures the flow of information in the age of ICT (Information Communication Technologies). The ad retells the story...
Read More »

McGurk Effect — Synesthesia in Action

McGurk Effect is synesthesia in action. The sounds you hear depend on the visual information you’re getting through your senses! This is an amazing...
Read More »

Special Preview: Disruptive Innovation

Special Preview: Disruptive Innovation

Interaction-Design.org The folks from Interaction-Design.org have just completed their newest chapter: “Disruptive Innovation” by Clayton M. Christensen. This chapter is an excerpt from Dr....
Read More »

US Rio+2.0 Speed Geeking Session

US Rio+2.0 Speed Geeking Session

So I’ve learned a new word: Speed Geeking. It’s like speed dating but for geeks to quickly present their ideas to a small group....
Read More »

US Rio+2.0 Breakout Session on Environmental & Conservation Education

Below are the notes from the US Rio+2.0 conference hosted at Stanford last week. The notes are from the Education: Environment and Conservation breakout...
Read More »

Design Variables