Great Design = Technique + Ideation

August 26, 2010
By Olga Werby
Great Design = Technique + Ideation

How do we get great design? Most of us can recognize it, but creating it is another matter. I spend a lot of time thinking about product design: How can Apple come up with product after product that’s beloved by their users? Why does Microsoft have difficulty achieving the same? I think the key is in combination of two necessary components of greatness: mastery...
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We’re Only as Happy as Our Unhappiest Child

August 23, 2010
By Olga Werby

Recession is an interesting prism by which to examine our modern society. The scarcity of jobs a century ago, led to an abolishment of child labor, an extension of the educational system to accommodate these out-of-work children, and a development of new laws to serve them. Most importantly, dire economic conditions were the direct cause behind the “discovery” of a new stage of life:...
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On “Legendary Magazine Covers Get Their Own Spread”

July 9, 2010
By AnneMalhotra

CNN staff. (2008). “Legendary magazine covers get their own spread.” CNN. Retrieved on April 27, 2008. http://edition.cnn.com/2008/SHOWBIZ/books/04/25/esquire.coverart.ap/index.html CNN publishes a eulogy of George Lois as his work for the Esquire magazine is going to be exhibited at New York’s Museum of Modern Art. Reviewing some of the magazine covers, the journalist highlights what made the designer’s shots iconic. In this respect, two main arguments...
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Reflections on The Science of a Happy Marriage

July 6, 2010
By Bianca

Parker-Pope, T. (2010). “The Science of a Happy Marriage.” New York Times. Visited June 24 2010. http://well.blogs.nytimes.com/2010/05/10/tracking-the-science-of-commitment/?pagemode=print Summary: The article, by Tara Parker Pope, discusses the science of a happy marriage, and why some individuals cheat on their partners, while others don’t. Pope explains that some scientists account for this by pointing to biological or genetic factors and others assess the psychological impact of...
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On “Story? Unforgettable. The Audience? Often Not”

July 6, 2010
By Aureliea

Carey, B. (2009). “Story? Unforgettable. The Audience? Often Not.” New York Times Online. Visited on 1 July 2010. http://www.nytimes.com/2009/12/01/health/01mind.html?hpw=&pagewanted=print Summary: This article discusses destination memory and its affect on different social situations. It explains that people often remember the source of a memory but not its intended destination. The article distinguishes that remembering whom you’ve told a story to uses a different kind of...
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On “Flattery Will Get You Far”

July 4, 2010
By mwaters

Article:  Valdesolo, P. (2010). “Flattery Will Get You So Far.” Scientific American Online, Scientificamerican.com. Retrieved on 30 June 2010: http://www.scientificamerican.com/article.cfm?id=flattery-will-get-you-far Summary: Its not uncommon for people to kiss up and flatter others in their everyday lives, with the hopes that such remarks will get them what they want.  Many times these motives are easily recognized and written off as insincere.  However it’s quite possible...
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Articles

Jury & Group Dynamics

Jury & Group Dynamics

Once a person publicly states his/her feelings, moving them from that position is very difficult.
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Categorization & Context

Categorization & Context

What is art? Do the objects in the images above form a category of “sculpture”? In Kindergarten, young students are taught a game: every kid brings an object to class; each student is asked to create two piles—the “in” group and “out” group—based on his/her own imagined set of rules; the other children guess the rules that make the category. It’s a great game. A collection of 20 objects can be sorted a staggeringly large number of ways: by...
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Space-Time Changes in Cultural Variables

Some designs are timeless, some are dated. TV shows, movies, books, and even Web sites change as both technologies driving the medium change and as our sensibilities as consumers alter in time. Cultural shock is easy to spot as we move globe trot, searching for new experiences. But cultural shock is just as easy to get at home, watching old commercials and movies. As product designers, we want to find those attributes that will stand the course of time...
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Color Blind Design

Color Blind Design

Do you see any difference between these two images? About 10% of the male population (with up to 20% among some ethnic groups) do not. Do differences in the way individuals perceive and process color information matter? Sometimes… Consider this informational graphic: It’s easy to see how the information contained within this chart has been transformed and no longer carries the same meaning. Which is the right one? When designing information for communication, it’s important to consider the totality...
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Design Variables